Ava Luxe launches Moira – “An ode to destiny’s sweetness and strength”

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Ava Luxe launches Moira – “An ode to destiny’s sweetness and strength”

Independent perfume brand, Ava Luxe, have announced their newest fragrance – Moira, described as “an ode to destiny’s sweetness and strength.”

Moira features notes of “creamy milk, sugared almond, and saffron.  Juicy Brazilian orange and crisp cypress leaf add a radiant touch, illuminating the composition. 

At its heart lies a luscious harmony of toffee and vanilla, swirled with the evocative depth of incense—a moment of indulgence that feels both intimate and profound. 

Ava Luxe launches Moira – “An ode to destiny’s sweetness and strength” Pin

The fragrance deepens with a sensual base of smooth sandalwood, resinous labdanum, and soft white musk, leaving a warm, enduring impression that lingers like a whispered promise.” 

Perfumer and brand founder, Serena Goode, spent most of her life in Southern California honing her artistic abilities and passion for fragrance and all things mystical/ethereal.  She now resides in Massachusetts, and believes that fragrance has the power to evoke cherished memories, uplift emotions, improve self confidence and wellbeing.

Moira is available now in EDP and Extrait in a variety of sizes at the Ava Luxe website.

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