Category: Perfume News

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Name change, U.S. Launch, and new fragrance for Boujee Bougies

Boujee Bougies, the UK home fragrance brand founded by Pia Long and Nick Gilbert is changing its name to ‘Eau de Boujee’, to represent the brands focus on personal fragrances. On their instagram, they said “We are shifting our focus and energy towards creating more perfumes and stories that we hope you’ll love as much as we do.”

The brand’s latest fragrance is Infleurno, which was previewed in Milan at Esxence earlier this year. The fragrance is inspired by the story of Persephone, and has notes of Charred grapefruit, creamy white petals and sparkling smoke.

“Goddess of both flowers and hell, Persephone waves the underworld farewell. A passionfruit replaces the pomegranate tainted with deceit. Joy of freedom sparks embers from the heels, leaving behind a pyrotechnic trail. Zest for life arrives each year, in bloom and fruit once more. Smoking embers of resins and woods left in her wake, she bids Hades and demons adieu.”

Eau de Boujee will soon be available in the United States at Indigo Perfumery in Ohio, where you can also purchase the brands’ current four fragrances:

Verdant

Giant green things, fresh water and air with salty concrete

“New verdant air reaches skyscraper heights as millions of green stems weave through brutalist buildings from some distant past when humans ruled the Earth.

A dewy mist lightly hovers over the concrete jungle, and a desert has turned into an oasis. New life can begin.”

Queen

Rose jam, flowers and a tea party as viewed from a rabbit hole

“Alice stepped through the looking glass and was made Queen, and now she’s thrown a tantrum and there are jam tarts everywhere.

The sweetness of Victoriana is set to the soundtrack of a hallucinogenic dream. Honeyed black tea is spilled. Red and white roses dance around a mushroom.”

Queen

Eau de Boujee (2023)

Gilded

Light, space, serenity; incense resin dipped in gold

“All that is gilded will be bold. A celestial temple of golden light transcends earthly reality. The whispered mysteries of ancient spirits, covered in gold by awe and time.

All life endeavors to ascend to a higher plane, a state attained through incense and devoted spirituality.“

Quir

Moreish leather, tobacco and someone looking at you like you’re the most delicious snack they’ve ever seen

“Explicit acceptance and subversive joy in a secret world of leather and pleasure.

A celebration of defiant exuberance, the spectrum of individuality and identity. Patent leather glistens amid well-worn biker jackets, adorned with spiced floral corsages.”

Quir

Eau de Boujee (2023)

In the UK you can order directly from Eau de Boujee, and in the US, you can order from Indigo Perfumery.

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IFF sign up perfumers, Alexandra Carlin and Alex Lee, to join their Paris-based fine fragrance team

IFF have recruited Alexandra Carlin as Senior Fine Fragrance Perfumer and Alex Lee as Fine Fragrance Perfumer to its Paris-based team.

“We’re excited for the talent and creative energy that Alexandra and Alex will bring to IFF Scent,” said Sabrya Meflah, president, Fine Fragrance, IFF. “Alexandra’s ability to translate deep emotions into beautiful and unique olfactory stories, coupled with Alex’s intuitive grasp of fragrance composition and boundless curiosity will undoubtedly enrich our artistic collective.”

Alexandra Carlin, a native Parisian, found her passion for perfumery after hearing a perfumer’s radio interview, which inspired her to shift from a literary career to one in perfumery. She pursued her studies at ISIPCA, delving into the molecular complexities of perfumery. Her early career at Dior Parfums saw her witness the creation of iconic scents like Dior Homme and Pure Poison. Mentored by Maurice Roucel, she developed an experimental approach to ingredient selection and fragrance creation. Her notable works include Diptyque Kyoto, Margiela Replica Matcha Meditation, Amouage Honour Woman, BDK Velvet Tonka and L’Artisan Parfumeur Tonka Blanc.

“IFF is a unique fragrance house that clearly defines the perfumer as an artist,” said Carlin. “I’m thrilled to join IFF and explore new olfactory languages with its unique palette of ingredients, in a company that values profound human connections.”

Alex Lee’s journey into perfumery began with a childhood fascination with freshly shampooed hair, leading him to make the change from pre-medical studies in California to mastering French in Lyon and subsequently studying at the prestigious Grasse Institute of Perfumery and ISIPCA. He subsequently developed a distinctive style, favoring ingredients like orange blossom, patchouli, saffron and orris. His creations include Dolce & Gabbana’s Velvet Infusion, Chloé l’Atelier des Fleurs Nuit d’Oranger, Penhaligon’s Agarbathi and Salvatore Ferragamo Rinascimento.

“This marks a significant milestone in my career,” said Lee. “I’m honored to join such a fantastic, creative team and explore an extensive palette of ingredients at a company where its international reach is reflected in its very name.”

IFF say, “With these appointments, [we] continues to strengthen [our] Paris creative hub, where artistic freedom meets expertise. Alexandra and Alex’s unique career paths embody IFF’s commitment to embracing diverse perspectives that inspire innovation in the art of perfumery.”

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Irish perfumery, Cloon Keen, launch limited seasonal candle duo

Cloon Keen are celebrating the upcoming festive season with The Noble Collection: Two candles – Noble Fir and Noble Myrrh, which are available separately, and as a limited edition coffret (Noble Péire) featuring both.

Noble Fir

“Crisp, resinous pine needles are softened by an aromatic veil of fir balsam, amber and cedar. A subtle blend of clove and cinnamon heighten the festive atmosphere of this addictive scent.”

Noble Myrrh

“Noble Myrrh is artfully blended with a crackle of spicy cinnamon and cumin. Delicate threads of saffron are woven through a billowing oriental base of sandalwood, cedar leaf, patchouli, labdanum and vanilla.”

Noble Péire

“A symbol of remembrance and hope since the 17th century, a lit candle placed in the window of a home during the month of December traditionally signified a warm welcome to those passing through, whether those returning home from abroad or an offer of shelter for strangers.”

Cloon Keen celebrates this tradition with limited edition Noble Péire, a luxury coffret of the brand’s two winter scents for the festive season: Noble Fir and Noble Myrrh.

Both candles and the Noble Péire Coffret set are available at Les Senteurs and Cloonkeen.com from 1st November.

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Karmic Hues’ Cinema d’Arts Collection Pays Homage to Iconic French Filmmakers

Karmic Hues have launched the Cinema d’Arts collection, a collection of three fragrances, each inspired by the works of French New Wave directors Jean-Luc Godard, François Truffaut, and Éric Rohmer.

The trio of perfumes – Godard, Truffaut, and Rohmer – are each available in 50ml Extrait concentration.

Godard

“Godard is inspired by and pays homage to Jean-Luc Godard’s iconoclastic films, their ability to challenge traditional conventions, embracing spontaneity and experimentation, reflecting a deep and rebellious creativity that continues to influence filmmakers and captivate audiences.”

Truffaut

“Truffaut is inspired by François Truffaut’s movies, celebrated for their deep emotional resonance and warmth—a body of work that profoundly connects with audiences through its heartfelt and relatable narratives.”

Rohmer

“Rohmer is inspired by the films of Éric Rohmer, characterized by elegant storytelling, subtle character development, and a refined visual style, creating a breezy cinematic experience that is both serene and intellectually stimulating.”

The trio of perfumes – Godard, Truffaut, and Rohmer – are each available in 50ml Extrait concentration from the Karmic Hues website.

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Ralph Lauren announce F1 driver, Lando Norris as new face for Polo Red

Ralph Lauren Fragrances have announced a new worldwide advertising campaign for its Polo Red fragrance, “that leans into the thrill of racing” and features Formula 1 driver, Lando Norris.

“It’s been an honor to partner with Ralph Lauren Fragrances on a campaign that reflects how I feel when I race,” said Norris.
“Polo Red feels like the moment just before a race, when my helmet goes on, the adrenaline kicks in, and it’s time to go.”

Polo Red (Eau de Toilette) was originally launched in 2013, and created for Ralph Lauren by perfumer Olivier Gillotin.

Note for the fragrance include Sparkling Red Grapefruit Oil, Cedrat Oil, Cranberry Accord, Lemon Oil, Spicy Red Saffron Accord, Lavandin, Clary Sage Oil, Redwood Accord, Ambery Woods Accord, and Coffee Berry Accord.

Since its launch, Polo Red has been later joined by a variety of flankers and concentrations: Intense (2015), Rush (2018), Remix (2019), Eau de Parfum (2020), and from last year, Parfum (2023).

Ralph Lauren say, “Today, the modernized POLO RED campaign further cements POLO’s identity within the world of sports with a world-class athlete at the helm, unlocking a new dream for Ralph Lauren Fragrances. Norris’ relentless drive, unwavering focus and fearless ambition are the embodiment of the POLO spirit and what it means to Design Your Dreams.”

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Michael Malul to launch Bob Marley perfume collection next year

The collection will consist of six fragrances for men and women, and have been created by Givaudan and Firmenich.

Michael Malul have signed a licensing deal with the Marley family to create a collection of Bob Marley fragrances.

Cedella Marley, daughter of Marley, and CEO of the Bob Marley group of companies said, “It’s exciting to share my family’s legacy through fragrance. We aimed to capture the warmth and joy that remind us of Jamaica, of home. Each scent evokes a unique emotion – from the calm of peace to the brightness of the sun, featuring island notes like mango, basil, hibiscus and cinnamon. It’s a true celebration of our roots, a love letter to our story. I can’t wait to share them with the world.”

Hanan Malul, CEO of Michael Malul, said “Bob Marley’s messages of love, peace and unity are all feelings that are easily evoked through scent. Warm musks and spices mimic the passion of falling in love, fresh plants and flowers conjure up feelings of calm and bright fruits invigorate us in the same way as feeding off of the energy of our friends, families and communities. The connection between Bob Marley’s legacy and fragrance was clear to our team and we can’t wait to bring it to consumers next year.”

Perfumers from Givaudan and Firmenich created the fragrances, which will feature notes and inspirations from Marley’s homeland of Jamaica.

This is not the first licensed collaboration for Michael Malul, earlier this year, Michael Malul released a collection of fragrances in collaboration with Esquire Magazine.

The Bob Marley fragrances will launch in early 2025.

Main image: Ueli Frey via Wikipedia

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Gallivant are off to Buenos Aires for next fragrance

Gallivant, the London perfumery making perfume inspired by the excitement and emotion of travel and wanderlust, is off to Argentina for its latest scent, Buenos Aires.

Gallivant founder, Nick Steward says, “I vividly remember watching Magenta de Vine on the BBC Rough Guide to Buenos Aires in the summer of 1990 and deciding this was a place I wanted to go. Fast forward a year to the summer of 1991, and still a teenager, I flew (alone!) to Argentina. I have such a strong memory of arriving at Ezeiza Airport and being hit. by the smell of leather and that cologne that the Spanish and Latin Americans put through their hair. That was the beginning of a lifelong love affair with the city, and its residents, called porteños.”

“I’d seen the musical Evita as a child – so some of the panache, drama. and glamour of the place had marked my younger self. Buenos Aires promised adventure: the glamour of slicked-back black hair and dark glasses, dinners at midnight and discotecas. Fur coats, horseback bravado, intellectuals and psychotherapists. Lazy mornings in Parisian style cafés. Grand boulevards. The smell of asado smoke permeating the city. And of course, dulce de leche! The vanilla/almond-like smell of it being made, wafts of it coming from workshops in the local confitería! And my favourite: alfajores – the best biscuit you’ve never heard of!

Isn’t fragrance memory amazing? The places it takes you back to …. So this is a love letter to Buenos Aires, its passions, the memories it’s given me and the warm embrace of its beautiful people.”

The Eau de Parfum opens with a grape accord, in a playful nod to the vineyards and wines, a dash of zesty optimistic citrus notes, and Paraguayan petitgrain.

The heart of this scent includes a floral note: the ceibo, Argentina’s national flower, from its cockspur coral tree. The iconic yerba maté adds a grassy, hay, smoky tobacco-like dimension. An impression underscored with a classic fougère accord.

And the base of the composition celebrates the much-loved tonka bean, with its creamy, woody, spicy, nutty aspects – in concert with dulce de leche and leather

For the creation of the Buenos Aires fragrance, founder Nick Steward worked with long-time collaborator Karine Chevallier.

An independent perfumer based in Paris, Karine was excited to work on the creation of a Buenos Aires perfume, not least as the Argentine capital is often referred to as ‘the Paris of South America.’

“I really had a lot of fun creating this new opus for Gallivant: our ideas were playful, far from serious or sombre. We talked a lot about the pleasures and delights of Buenos Aires, and Argentina in general. Of course, the first thing that came to my mind is the tango and the complex feeling of pride mingled with a touch of sorrow, of melancholy – but I know Nick too well after all these years working together, and he is always keen to avoid any postcard clichés, so you’ll feel that sentiment just beneath the surface of this composition. It’s a very unisex scent, but there is this touch of virility we didn’t want to shy away from. We’ve got tonka bean as the hero note – but I love the grape accord l’ve created, that little floral touch with the ceibo flower, and the yerba maté and the grassy, smoky, leathery vibes.”

Buenos Aires by Gallivant is available now from Gallivant stockists, in 8ml, 30ml, and 100ml eau de parfum.

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Mavive sign license agreement to produce fragrances for Italian fashion brand, Max&Co

Mavive has signed an exclusive international licensing and distribution agreement with the Italian fashion brand MAX&Co to create their first fragrance line.

The new MAX&Co. fragrance collection is expected to debut in September 2025 with three scents, which will be available in selected boutiques and leading international perfume shops and department stores.

“We are proud to announce this partnership and a new chapter in the history of MAX&Co. In Mavive we have found an ideal partner, a truly special Italian reality that, like us, has been committed to research and innovation for years, with a deep respect for the traditions and skills of the craft. We reflected on the radical and irreverent positivity of MAX&Co., which together, through a new sense, we want to spread in the world,” says Elia Maramotti Max&Co Brand Director and Member of Max Mara Fashion Group Sustainability Committee.

“I am pleased that Mavive has signed this important agreement for the distribution of the MAX&Co brand, a brand with a strong personality and able to represent the demands and needs of contemporary female consumers. A brand synonymous with quality, an aspect that we have in common.” says Mavive CEO Marco Vidal.

“2024 has been a year full of news for Mavive, with the launch of a new proprietary brand, the presentation of new references for several brands and the consolidation of existing lines in the markets. This important new license is part of the strategy of diversification of the Mavive portfolio and expansion of the offer, operations that will allow us to support the 5-year business plan that includes ambitious objectives with balanced growth” concludes Vidal.

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Clandestine Laboratories add Chiron to main line

Last Saturday, Clandestine Laboratories released Chiron as part of its main line and is now featured on their main fragrance page. The fragrance was created by brand founder, Mark Sage.

The company says, “Named for the revered centaur of Roman myth, CHIRON (pronounced ‘kīron’) abounds in contrasts and dualities. Shifting and complex, the fragrance retains a refined woody-spicy-floral clarity in all stages of evaporation and performs well in cooler weather. Fruits play off sacred resins, rose pairs with saffron, bergamot spars with sandalwood, apple flirts with frankincense, coffee and cocoa mingle with myrrh.”

Additional notes cinnamon, vanilla, amber, tonka, and white musks.

Chiron is available now on the Clandestine Laboratories website, and Samples are an option in the Discovery Stash and individual samples are available, postage included, for a limited time.

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Kiko Milano launch Scent of Milan perfume collection

Italian Cosmetics brand, Kiko Milano, have launched a collection of five fragrances inspired by its home city of Milan. They say, “Each formula is made in Italy, created by one of the world’s leading fragrance houses. Olfactory notes are infused with the scent of native citrus fruits and delivered in premium packaging showcasing high quality modern design inspired from the city of Milan.”

The company was founded in 1997 in Milan and since grown to have over 1,000 stores in 66 markets. The company aims to identify the major beauty trends of the moment and make them accessible to all.

The Scent of Milan collection features:

Montenapoleone District – “the fashionista”

“Clothed in fierce, passionate red, Montenapoleone District is the epitome of luxury. Confident, glamorous and with an eye for both timeless luxury and the fashion-forward trends, nothing is too big, bold or beautiful. The woody, fruity scent is tailor made to her style.”

Notes of Green Mandarin Essence, Pink Peppercorn, Orange Flower, Jasmine, patchouli and sandalwood

Brera District – “the artist”

“A gentle dream in green, Brera District is a serene spirit brimming with creativity and imagination. She’s naturally peaceful and relaxed, seeking a tranquil life that’s connected with nature. The woody, floral scent brings her visionary attitude to life.”

Notes of Italian Vert de Mandarin, Bergamot, Coriander, Calypsone, and Ambrette.

Navigli District – “the party soul”

“A sparkling vision in sandalwood, Navigli District is a joyful firework of fun. She knows how to get the party started and life is never dull with her around as she radiates laughter and excitement. A cocktail of floral, citrus notes bursts with her infectious energy.”

Notes of Orange, Italian Citron, Ylang Ylang, Violet Leaf, and Sandalwood.

Duomo District – “the power woman”

“A power player in steely, sophisticated grey, Duomo District is effortlessly elegant and always in control. Confident, self-assured and never without a smart, insightful perspective, she’s the woman other women admire. Her scent is layered and complex, earthly and citrusy– a truly timeless expression of her charismatic sophistication.”

Notes of Italian Lemon, Orange, White Rose, Jasmine Sambac, Marine Accord, and Patchouli.

Isola District – “the pop icon”

“Catching attention in proud purple, Isola District is a future superstar full of youthful energy. With an alluring and unapologetic confidence, she is a free spirit destined to do things her own way, making waves while she does. Her scent is as sweet, enigmatic and surprising as she is”.

Notes of Davana, Purple Berry, Rose, Ylang Ylang, Cedarwood and Cistus.

The fragrances will be available in Kiko Milano stores this month.