
Introducing the MCM Park Fragrance Collection – an array of scents inspired by the iconic animal characters of the Munich House. Explore this daring new fragrance collection (created by some of the world’s top perfumers, as you shall discover) and find your fragrant spirit animal…
These perfumes mark a playful new chapter from the Munich-based luxury house, where scent meets signature style in the most endearing way. Known for its iconic bags and accessories that marry German heritage with cutting-edge innovation, MCM now ventures once again into the perfume world, but this time instead of bottles designed to resemble mini versions of their iconic luxury bags (which you know we squealed about when we first saw them!), these new fragrant faces have a delightful twist — bottles crowned with adorable animal icons that perfectly match the brand’s bold and youthful spirit.
This new ‘Park’ collection captures the essence of MCM’s aesthetic and ethos: aimed at dreamers, creatives and global nomads who defy boundaries with confidence. The MCM philosophy is firmly rooted in revolutionising classic design with futuristic materials and a fearless attitude, appealing to a new generation that values empowerment and self-expression. Here, the animal characters aren’t only cute companions but symbolic totems embodying the fragrance’s personality, all crafted by some of the industry’s finest perfumers.
Within these sassy yet sophisticated concoctions, expect well-balanced compositions that invite you to discover your own scented spirit animal. So, read our reviews and see which critter calls your name…
Zen Elephant
Zen Elephant embodies wisdom and serenity, paying homage to the peaceful state of mind that balance can bring. It opens on brisk grapefruit and delicate freesia, lifted by a subtle touch of seaweed that lends an unexpected freshness. The heart blooms with cardamom, magnolia and earthy truffle, while the base lingers with the softness of cedarwood, oakmoss and ambroxan. ‘Inspired by the pursuit of balance, I experimented with ingredients that complemented each other like yin and yang, striving for a harmonious blend of floral and woody elements,’ explains Hamid Merati-Kashani, principal perfumer.
£130 for 100ml eau de parfum theperfumeshop.com
Darling Doxie
Representing loyalty and friendship, Darling Doxie embodies warm dependability. The perfume unfolds with pepper, nutmeg and a sunny lemon accord, mellowing into a soothing heart of chamomile, ylang-ylang and styrax. Cedarwood, sandalwood, and vetiver anchor the fragrance with enduring depth. Frank Voelkl, the perfumer behind this devotion, remarks, ‘I intended to craft a fragrance that embodies reliability, serving as a genuine signature — timeless and devoted.’
£130 for 100ml eau de parfum theperfumeshop.com
Charming Pup
Charming Pup strikes a poised yet inviting tone with its elegant nature. Citrus notes of bergamot, lemon and orange ripple through the top, giving way to a floral-spiced heart of rose, carrot seed and iris. The base, a seductive blend of cedarwood, tonka bean and vetiver, wraps the scent in smooth confidence. Steve Guo shares his vision: ‘I aimed to encapsulate the subtle texture seen in pearls under sunlight — shimmering delicately without overwhelming, exuding beauty with confidence and charm.’
£127 for 100ml eau de parfum (available at): uk.mcmworldwide.com
Daring Dragon
Daring Dragon captures the allure of power and mystery with a confident blend that invites you to embrace the unknown. Its vibrant top notes of bergamot, yuzu and clementine sparkle with energy and sweetness. The heart is a delicate bouquet of almond blossom, lily of the valley and a hint of tea tree, leading into a comforting base of vanilla, cedarwood and sandalwood. Sophie Labbé, the perfumer, says, ‘For the Daring Dragon, enchanted by the mystery and allure of the unknown, I created something unexpected, filled with hidden treasures.’
£130 for 100ml eau de parfum theperfumeshop.com
Jolly Rabbit
Personifying playfulness, Jolly Rabbit is an effervescent burst of vitality and joy. The lively citrus combination of orange, lemon and red currant energises the top, while a charming contrast of ginger, neroli and jasmine blooms at the heart. The fragrance settles with creamy ambroxan, guaiac wood and vetiver to round off the exuberance. Alexandra Monet crafted this as ‘a scent brimming with sparkling ingredients, a true celebration of the exuberance, positivity and vitality that life has to offer.’
£130 for 100ml eau de parfum theperfumeshop.com
Mighty Bear
Finally, we embrace the Mighty Bear, a fragrance that speaks of strength and resilience. Elemi and bergamot ignite the fragrance, while the unexpected heart of sesame and patchouli adds complexity and warmth. Finally, a creamy base of tonka bean, vanilla and sandalwood lends the scent a comforting, powerful finish. Sophie Labbé reflects, ‘I was motivated to create a fragrance infused with strength using powerful ingredients that tell the tale of inner resilience.’
£130 for 100ml eau de parfum theperfumeshop.com
This collection is a vivid reminder that luxury fragrance can be both fun and finessed, marrying the iconic heritage of MCM with seriously accomplished scent-making. Want to discover even more? Do explore the world of MCM, the history of the house and its audacious style further at our dedicated MCM page.
Written by Suzy Nightingale